Where Brand & Growth Converge

My Story

Aquin George

I operate at the intersection of strategy, storytelling, and growth marketing. Over a 20-year career I have built and sold a company, led marketing functions to double-digit revenue growth, run international news desks, and advised CEOs and boards through high-stakes crises.

All of it taught me one thing. The right narrative, at the right moment, can move markets and reposition a business for what comes next.

My track record is defined by the scale of trust placed in me. Fortune Global 500 companies have relied on my marketing and communications leadership to support campaigns worth over $100M. Canada's premier shareholder advisory firm trusts me with its most sensitive mandates.

But the achievement I value most is the people. I have led teams across newsrooms, agencies, and corporate mandates on three continents. I worked alongside 35 senior leaders through one of the most high-pressure challenges a Top 10 global bank has ever faced. And I have mentored journalists who now lead newsrooms at Apple Music, Fast Company, and Gulf News.

I am not a specialist tucked into a silo. I am the leader who sits where marketing, communications, and brand meet, making sure every move points in the same commercial direction, and building the team that delivers it.

“His ability to plan from the abstract strategic level right down to individual detail is remarkable. I am constantly amazed by how much he gets done by his teams.”

“Throughout our MIT Sloan ExecEd course, his questions and insights penetrated to the core of the material. His energy and enthusiasm for learning and sharing was contagious.”